Loyalty Lion


LoyaltyLion is a leading loyalty platform trusted by thousands of eCommerce brands worldwide. Merchants choose LoyaltyLion when they want a fully customised loyalty program that is proven to increase customer engagement, retention and spend. Merchants using LoyaltyLion have seen fantastic returns of over 800%.

If you haven't already, take a look at Loyalty Lion on the Shopify app store.


  • Increase reward redemption and spend by automatically placing customers into an exclusive subscriber-only tier.
  • Grow your subscriptions by rewarding customers with loyalty points that they can use on future purchases.
  • Improve retention with meaningful rewards that customers can use on their future subscription orders.
  • The refer-a-friend feature enables customers to earn points by referring their friends to your business, this includes social media sharing.


You can find the most up-to-date information on Loyalty Lion's tiers on their page hereSubscriber Tiers are an exclusive type of loyalty tier that can only be accessed by your subscriber customers. You can set it so these customers gain exclusive access to rewards or be given more points for certain activities. This will incentivize more customers to subscribe to products in your store and increase their lifetime value. You will likely want to make your Subscriber Tier your most generous one. Customers in other tiers will be moved to the subscriber tier as soon as they subscribe - so if someone is in your top tier you want them to gain better rewards for subscribing, not the other way round.

If a customer cancels their subscription, they will automatically be moved out of the subscriber tier into the next best tier they qualify for. Click here to see what plan Subscriber Tiers are on.

If you have never set up any tiers, follow the steps below. If you already have some tiers in place, contact the Loyalty Lion team here.

Set Up


You can enable LoyaltyLion directly in ReCharge on our integrations page, or on your manage integrations page, within LoyaltyLion.


Head to manage tiers where you will be guided through the tier setup process. Name your tier and select a color, then for the reason for entering pick 'becoming a subscriber'. You'll want to add all the tiers you want at once - because once you've launched them, you can't add or remove tiers yourself.


Continue to follow the walkthrough. Where you set the Activities and Rewards, remember to give your customers an incentive to become subscribers by giving more points for activities and reducing the cost of rewards.

If you have any further questions about how to get this set up with Loyalty Lion, contact their team directly for assistance.

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