The Cohort retention dashboard makes it easy to compare retention and sales across cohorts and within the cohort. This guide provides a breakdown of available data tables within the Enhanced Analytics feature and the information that can be gathered.
Before you start
This dashboard is available as part of the Enhanced Analytics feature. For more information about the beta, visit ReCharge Enhanced Analytics.
Heatmap
Each row represents a different cohort of customers based on the month in which they signed up. Each column represents the month the data is being analyzed. This data shows the percentage of customers in each specific cohort who still have active subscriptions over each month.
Total Sales
The Total Sales data table displays the total sales month over month broken down by cohort.
MoM Change in Total Sales
The MoM Change in Total Sales data table represents the month over month change in sales per cohort.